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Apple October Event '13
October 24, 2013 - Dave Hecei
As expected, Apple’s press event held on Tuesday revealed the remaining updates to their product lines. The only things not shown were new iPods and the Mac mini. The event lasted for almost an hour and a half as Tim Cook, Apple CEO, showed off new MacBook Pros, Mac Pro, OS X 10.9 Mavericks, updated iLife/iWork apps, and updated iPads.
While most of the event went as predicted, there were some surprises thrown in there that most did not see coming.
One of the biggest was with the next version of OS X Mavericks, the operating system for Macintosh computers. While it was announced and even previewed back in June, the real surprise is the price. The last few OS X updates have been quite inexpensive. Traditionally, OS X has been priced at $129 (Panther, Tiger, Leopard). When Snow Leopard (10.6) was released, Apple priced it at only $29. Then Lion (10.7) and Mountain Lion (10.8) were priced at only $19. Mavericks (10.9) is available for free.
Yes, you heard me right. The next generation Mac OS is available today and it is free of charge. I don’t mean if you bought a Mac in the last month or two, but any Mac that meets the requirements can get Mavericks for free. You don’t have to own the last Mac OS, or even the one before that. You just have to have Snow Leopard. Basically, you need to have a version of the OS that has the Mac App Store App built in. If you don’t have Snow Leopard and your Mac does meet the requirements for Mavericks, then go online to the Apple Store and get it now. The Snow Leopard (10.6) disc is still being sold there for only $19.99. Check out if you Mac will run Mavericks here.
The next surprise was the new iPads. As predicted, there were updated to both the iPad mini and the iPad. What surprised most everyone was the rebranding of the 10-inch iPad. It is now called the iPad Air. This renaming is now obvious since Apple completely redesigned the 10-inch iPad to be extremely thin (7.5mm) and light (1 pound).
The iPad mini also is all new inside. It now sports a Retina type display showing a massive 2048-by-1536, which is the same as the iPad Air. It also has the same new Apple A7 processors as the iPad Air and iPhone 5S. Of course, with all these new technologies inside the iPad mini, the starting price has gone up slightly from $329 to $399. But Apple didn’t stop there. They decided to keep the original iPad mini in the lineup and they dropped its starting price down to $299.
Check out the Apple site for all the details, especially the pricing on the new MacBook Pros with Retina. Traditionally, Apple has updated models with more features and power but kept the current pricing. This time around they added all the power and lowered the price. Go Apple.
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